Patents
Ideal holds issued United States patents, with further United States applications pending, protecting the dynamic digital circular technology behind the platform. Every item listed below is covered by one or more of those patents or pending applications.
- 5 issued U.S. patents
- 10 U.S. patents pending
- 19 protected areas

Ideal holds U.S. and international patents protecting the following.
Note: “dynamic digital circular” means any digital circular that is not PDF based.
- Dynamic digital circulars created based on retailer preferences
- Dynamic digital circulars created based on retailer-predicted customer preferences
- Personalized dynamic digital circulars based on customer data or interactions
- Animation and video within dynamic digital circulars
- Dynamic rearrangement of content within digital circulars
- Personalized digital circular advertising based on vendor input
- Digital circular user experience, layout, and design
- Digital circular ecosystem architecture
- Retail media driving traffic to dynamic digital circulars
- AI-driven personalization of dynamic digital circulars
- AI-driven media driving traffic to dynamic digital circulars
- Dynamic digital coupons allocated to customer digital wallets
- Dynamic distribution and management of retailer-agnostic digital coupons
- Adaptive digital circular experiences based on predicted shopping mode
- Location-based dynamic digital advertising
- Engagement scoring of digital circular content based on user interactions
- Engagement analytics and comparative reporting for digital circular content
- Dynamic digital circular enhancement based on geographic price comparisons
- Digital circular versioning from a shared base ad
Each area above is covered by one or more of the issued United States patents or pending United States patent applications listed below.
United States patents pending
International rights are preserved for all of the patents and applications above, with protection pending in more than 30 countries beyond the United States.
- Europe
- Canada
- Mexico
- Brazil
- Australia
- New Zealand
About this page
This page is provided to give notice under the virtual patent marking provisions of 35 U.S.C. § 287(a). Products and services offered by Design House, Inc. under the Ideal™ name, including the Ideal dynamic digital circular, distribution and retail media platforms, are protected by one or more of the patents listed above.
This list may not be all-inclusive and other products not listed here may be protected by one or more patents. The absence of a patent from this list does not constitute a waiver of any rights.
Licensing or intellectual property inquiries: contact@designhouse.design. Trademarks: Ideal™ and the Ideal logo are trademarks of Design House, Inc.
